Supply Chain Management In FMGC Sector In India Commerce Essay

Supply Chain Management In FMGC Sector In India Commerce Essay The Rs.85000 crore FMCG market in Indian is growing at a quick speed despite of the economic downslide. The raising disposable earnings and enhanced lifestyle in most tier II and tier III cities are having an influence on the FMCG development across the nation. Over the years organizations like HUL, ITC and Dabur have enhanced efficiency with innovation and strong distribution channels. Their key products have strengthened their existence and outperformed competition in the FMCG segment. Moreover organizations have been effective in refreshing their existence in the semi-urban and rural marketplaces. This report examines the supply chain management for FMCG companies in India. This starts with an overview of the FMCG sector in India and goes on to explain how the supply chain in such companies across the nation have added value to the industry and how further betterment in the system can add onto the growth of the industry. The report also contains a summary of the key players, including their product portfolio, business operations, and strategies. The report concludes with an industry outlook section. Introduction Statement of Problem The current issues that are affecting supply chain performance in FMCG are: Distributor Performance  Inadequate efficiency of Suppliers and Transporters may cause low levels of client satisfaction and excessive route to Market costs. Although there are factors that Manufacturers cannot influence, especially poor infrastructure, there are many ways in which Distribution and Transport expectations can be considerably improved. Thus managing availability in complex distribution set ups is a challenge Improving Distributor Performance Companies look at improving distribution and transportation through improving current processes and systems. Logistics  Some companies operate with owned warehouses, distribution centers and trucks and are not sure whether this is the best option. Growth Supply Chain Limitations For all companies a key concern is to evaluate all areas of the provide cycle for ways to improve productivity, customer satisfaction and reduce supply chain operational costs and capital put in the supply chain. One common concern is a lot of completed products kept by the maker compared with the relatively low levels of finished products kept by the distributor. Planning Poor forecasting and demand planning is causing production planning issues by continuously changing production plans on a weekly and sometimes daily basis. Production Planning tools are generally felt to be inadequate and either not available within the ERP system or used stand-alone spreadsheets and manual workaround solutions. The other taxation structures, dealing with counterfeit goods, infrastructure, emergence of third party logistics provider and reservation for the small scale sector are some of the other challenges faced by FMCG industries. Purpose of Study India is going through a retail revolution. All the big business homes are coming into this Segment and it is growing at a very fast speed. Worldwide leaders in this sector like Wal- Mart, Tesco and Carefour are also trying to get into the Indian market. Retail is providing incredible possibilities in career. However, our nation also poses a big challenge to organized large retailers particularly in the FMCG sector. Food being perishable item, for the retailer to be successful the key is proper supply chain management. The task comes from a number of factors, e.g. huge size and inhabitants of our nation, different lifestyle and hence different preference, very inadequate infrastructure like inappropriate roadways, bad connection between production centers and markets, lack of proper cold chain facility like refrigerated transportation, ware-housing etc. Under these conditions it is interesting to find out how huge structured retailers are dealing with these problems. In this paper a relative study is made in supply chain management adopted by different players in FMCG segment. Review of Literature Defining Supply Chain Management Supply chain management (SCM) is the process of planning, employing and controlling the operations of the supply chain as effectively as possible. Supply Chain Management ranges all activity and storage of raw materials, work-in-process stock, and finished goods from point-of-origin to point-of-consumption. In other words Supply chain management (SCM) is the art and science to improve the way a company manages its raw components and final output in terms of a product or a service and offers it to customers. Supply chain can be identified as the physical, financial and information networks for the logistic activity of materials, funds and related information. It starts from the acquisition of raw materials to distribution of finished products to the end users. Participants of supply chain include all vendors, service providers and customers. In essence, Supply Chain Management incorporates supply and demand administration within and across companies. Some experts distinguish Supply Chain Management and logistics, while others consider the terms to be interchangeable. It is useful to remember that these are the terms that are used intertwine to define and distinguish between these related terms. Although Supply chain management is no longer a business school concept, but a track proven technology appropriate to just about every company, regardless of the industrial sector. It is a sequence of complicated data that optimize enterprise plans within given set of constraints, backed up by a fully integrated suite of financial, distribution, and human resource management system. Supply Chain Management features planning and management of all activities involved in sourcing, procurement, conversion and logistics management activities. Often, it also includes co-ordination and collaboration with channel partners and customers. Supply Chain Management integrates supply and demand within and across companies. Supply Chain Management execution is handling and co-ordination of the activity of materials, information and resources across the supply chain. Thus, Supply Chain encompasses all activities associated with the flow and transformation of materials and information from the raw material stage through to the end user. Fast Moving Consumer Goods (FMCG) goods are commonly named as consumer packaged goods. Items in this category include all consumables (other than groceries/pulses) people buy at regular periods. The most common in the list are toilet soaps, detergents, shampoos, toothpaste, shaving products, shoe polish, packaged foodstuff, and household accessories and extends to certain electronic goods. These items are meant for daily of frequent consumption and have a high return. The FMCG Industry is on a high growth curve with the overall demand expected to multiply over the next decade. This high growth is most likely to be accompanied by significant structural shifts such as changing customer preferences, emergence of modern retail dimensions, growing rural spend tendency. The resultant new challenges that need to be addressed for an efficient and effective supply chain are: Managing generation of different varieties. Aligning to the outstart of new channels. Managing the challenges of reach. Companies are now realizing that current supply chain configurations need to evolve to enable them to participate in achieving growth. This requires fresh thinking on the ways in which an organization would structure itself in terms of its key supply chain processes and drivers. With the presence of 12.2% of the world population in the villages of India, the Indian rural FMCG market is something no one can overlook. Better infrastructure facilities will improve their supply chain. A qualitative study conducted in the past has captured information about the supply chain management in major FMCG Industries in India. Major Players in the FMCG Market in India Domestic players Britannia India Ltd (BIL) BIL is a major player in the Indian biscuit/cookie industry, with famous brands such as Tiger glucose, Mariegold, Fifty-Fifty, Good Day, Pure Magic, Bourbon etc. The company holds a 40 per cent market share in the overall structured biscuit market and has a capacity of 300,000 tonne annually. Indian Tobacco Corporation Ltd (ITC) Indian Tobacco Corporation Ltd is an affiliate of British American Tobacco with a 37 per cent stake. While ITC is an excellent market leader in its traditional businesses of cigarettes, hotels, paperboards, packaging and agro products, it is rapidly getting business even in its nascent businesses of branded apparel, greeting cards and packaged foods and confectionary. Marico Marico is a leading Indian Group came into existence in 1990 and operating in consumer products, aesthetics services and worldwide ayurvedic businesses. The organization also markets food products and distributes third party products. Marico owns well-known labels such as Parachute, Saffola, Sweekar, Shanti Amla, Hair Care, Revive, Mediker, Oil of Malabar and the Sil range of processed foods. The organization plans to capture growth through steady change of selection along higher margin lines and focus on volume development, consolidation of market shares, building up brands and new product promotions. Multinational players Cadbury India Ltd (CIL) Cadbury Indian Ltd is a 93.5 per cent subsidiary of Cadbury Schweppes Plc, UK, and a global major in the chocolate and sugar confectionery market. CIL is currently the largest player in the chocolate market in India with a 70 per cent market share. The organization is also a key player in the malted foods, cocoa powder, drinking chocolate, malt extract food and sugar confectionery segment. CIL had also entered the carbonated drinks market with brands like Canada Dry and Crush, which were subsequently sold to Coca Cola in 1999. Established brands include Dairy Milk, Perk, Crackle, 5 Star, Éclairs, Gems, Fructus, Bournvita etc. The company plans to increase the number of retail stores for future growth and market expansion. Colgate-Palmolive India Colgate Palmolive India is the market leader in the Indian oral care industry, with a 51 per cent market share in the toothpaste segment, 48 per cent market share in the toothpowder market and a 30 per cent share in the toothbrush market. The company also has a presence in the premium toilet soap segment and in shaving items, which are sold under the Palmolive brand. The company plans to launch new products in dental and personal care segments and is prepared to continue spending on advertising and marketing to gain market share. Profit margins are being targeted through efficient supply chain management and bringing down cost of operations. Hindustan Unilever Ltd (HUL) Hindustan Unilever Ltd is the nations largest and most significant consumer goods company. The product portfolio of the company includes household and personal care products like soaps, detergents, shampoos, skin care products, colour cosmetics, deodorants and perfumes. It is also the market leader in tea, processed coffee, branded wheat flour, tomato products, ice cream, jams and squashes. HUL enjoys a solid distribution network masking over 3,400 distributors and 16 million outlets. Nestle India Ltd (NIL) Nestle India Ltd a subsidiary of Nestle SA, Switzerland, is a leading manufacturer of food products in India. Its products include soluble coffee, coffee blends and teas, condensed milk, noodles (81 per cent market share), infant milk powders (75 per cent market share) and cereals (80 per cent market share). Nestle has also established its presence in chocolates, confectioneries and other processed foods. Soluble drinks and dairy products are the major contributors to Nestles total sales. Some of Nestles popular labels are Nescafe, Milkmaid, Maggi and Cerelac. The company has entered the cold milk products segment with the launch of Nestle Dahi. Nestle has also made a venture in non-carbonated cold beverages segment through placement of Nestea iced tea and Nescafe Frappe selling machines. PepsiCo PepsiCo is a world leader in convenient foods and beverages. PepsiCo brands are available in nearly 200 markets worldwide. PepsiCo entered India in 1989 and is working on three focus areas soft drink concentrate, snack foods and vegetable and food processing. PepsiCos success is the result of excellent products, high standards of performance and unique competitive strategies. Procter Gamble Hygiene and Health Care Limited The overall portfolio of Procter Gamble Hygiene and Health Care Limited includes healthcare; feminine-care; hair care and clothing care businesses. PGHH operates in just two business segments Vicks range of cough cold remedies and Whisper range of feminine hygiene. The parent company has declared its plan to discover further external collaborations in India to meet its global innovation and knowledge needs. Gap Analysis Indian organizations are still keeping up with among the Material Resource Planning (MRP-II), Enterprises Resource Planning (ERP), Logistics and Supply Chain Management (SCM). However, it is quite apparent that Indian corporate sector is fast realizing the need of  SCM, which can integrate all other practices and procedures. SCM in India offers one of  the fastest growth areas in revenues as well as employment. India started a little overdue for restructuring and reformulating the strategies relevant with supply chain. However, there is no doubt that Indian industries are fast catching and preparing for meeting the new business environment. A study of available literature related with Indian business practices after 1991s liberalization guidelines show that organizations are concerned about their value chain and identifying that competition is shifting towards  the efficiency and performance  of entire supply  chain activities. The traces of SCM adoption by Indian organizations are given as: Until 1990, logistics was treated as the management of transportation, inventories and warehousing and organizations had to perform these activities individually in an efficient manner. Before opening of Indian market, Indian business giants were enjoying the single play with stable development of capacities. Later on when they heard the music of competition, they found themselves with excess capacities with huge cost burdens. This required organizations to control the cost factor for the survival at marketplace. At the same time of 1990s, Indian companies got fascinated by Business Process Re-engineering (BPR). Organizations treated BPR as remedy of their illness across the organizations processes and functions by eliminating the non-value adding activities and streamlining the operations with a guarantee of higher returns. Fast growth and development of telecommunication networks and wide spread of information technology tools and techniques after mid 1990s presented the biggest challenge in managing well-informed clients. Nevertheless, these changes also provided the most significant boost to Indian industries because organizations discovered themselves able to reach out vendors or suppliers on one end, and clients to the other. Due to this revolution only, ERP-II integrated the internal departments into a seamless organization, whereas, SCM attempts to integrate the exterior factors and processes into the internal procedures. Research Methodology The methodology used for this study is that of primary research. Surveys were given out to 30 FMCG stockiest. By collecting and analysing the results of the surveys we arrive at conclusions for each of the considered questions. In the survey we consider 12 questions. Sampling The sampling plan for the study decides the work area that is the population, which has to be surveyed. A Brief idea about the sampling for this research consisting of its different parameters is given below: The research methodology comprises of the following: Sampling Method (Judgment sampling) In this type of the sampling the researcher uses his judgment to select population members who are good source for accurate information. Sampling Universe The sample universe taken is Andheri (W), Mumbai. Sample size In this study sample size is of 30 FMCG stockiest. Due to the shortage of time the research size is taken short so that the research can be done easily. DESCRIPTIVE RESEARCH The research is primarily descriptive as the problem is very specific and a certain set of answers only while provide the insight to the solution. EXPLANATORY RESEARCH This stage develops a precise theory which is used to explain empirical generalizations that are derived from descriptive stage. DATA COLLECTION The data has been primarily collected from the various customers, their opinions and answers are recorded in the form of an excel sheet. DATA ANALYSIS (ACTIVITIES AND TECHNIQUES) There are three different activities in data analysis:- Data Reduction- in this data is selected, focused, simplified, abstracted and transformed. The data is organized. Data Display- data is compressed, reduced and organized. Conclusion Drawing and Verification. Questionnaire And Analysis Level of awareness towards Supply Chain Management in the FMCG sector Degree of willingness to accept Supply Chain Management for better profitability achievement Choices for a better Supply Chain Solutions Insufficient funds affecting the implementation of Supply Chain Management Satisfaction level with Supply Chain Solutions Level up to which new emerging technologies are beneficial in providing better Supply Chain Solution Most preferred option of the advantages of implementation of Supply Chain Solution Role of Supply Chain in the Total Performance of a business Willingness level for outsourcing Supply Chain services Importance of Supply Chain solutions in FMCG sector compared to other commodities Objectives of the FMCG Companies Challenges shaping the startegies of FMCG companies Findings and Conclusion Most of the stockiest across Andheri(W) are well aware about the Supply Chain Management fundamental but approximately 20 % stockiest are not aware about the same; they follow traditional way to deliver good to their customers. Supply chain management is known to be one of the most important tools to increase total profitability. Particularly in case of stockiest business supply chain contribution forms major part of total profit. But in Andheri(W) 28 % stockiest dont believe that supply chain helps form major part of their total profit. Willingness level to accept the supply chain management advantage of better profitability achievement is also not very satisfactory. On the basis of above response, most of the stockiest have many options for alternative Supply Chain Solutions, some have moderate level of options for the same. But 35% stockiest have very few options for alternative Supply Chain Solutions. Those who have very few options for Supply Chain feel trouble when they want to increase supply chain performance. Supply chain cost contributes to the major part of the total cost in the FMCG stockiest business. But effective supply chain management would be helpful in reduction of cost and increase profit. In the survey 22% stockiest respondents feel cost deficiency does not hinder the implementation of supply chain solutions. Satisfaction level among respondents towards Supply Chain Solutions is high. 50% of the respondents feel so. In survey 22 % stockiest fell emerging technologies are not beneficial in providing better supply chain solutions which shows that either they are not aware or not interested in using emerging technologies in their business process. 48% of the stockiest feel that Better lead time is the most preferred option of the advantages of implementation of Supply Chain Solution. According to the survey respondents feel that Supply Chain plays a major role in uplifting the total performance of the business. Respondent Stockiest dont like to outsource supply chain solutions because their business is all about supply chain. Outsourcing supply chain solutions from third party supply chain service provider would directly impact their total profit. But 24% stockiest feel they would like to or are currently outsourcing their supply chain solutions. Supply Chain solutions hold a high importance in the FMCG sector as compared to other commodities sector in India. Reduce out-of-stocks/increase shelf availability has been rated it as the first priority by the respondents. Followed by Lower sourcing/procurement costs, Improve service offered to customers, Reduce investment in inventory and Lower warehousing and distribution costs. As far as challenges in the FMCG sector are concerned, the picture is somewhat more practical and tactically oriented. The ongoing struggle to make the supply chain demand-driven and lean is the regarded as a serious and critical challenge to the FMCG sector. So the need is to create a better promotional awareness by FMCG key players to offer different version of SCM solutions because stockiest feel that they can offer better time bound delivery of product to their customer and can manage their inventory in a better way such that it poses out to be a strategic advantage to their business.

Just Cause, Just War Essay

Fighting among tribes, clans, and nations have occurred all throughout history. Civilizations have engaged in warfare to conquer new territories or defend their lands. Debates concerning the justness of war have been going on for many years. While some assert that a just cause is reason enough to engage in war, others believe that nothing can justify war. For my part, to know whether war is just is to understand its cause. In other words, to declare war against another is necessary when it seeks to protect rather than destroy. Based on the just war theory, or jus ad bellum, nations can wage wars when certain circumstances happen. For instance, the bombing of the Pearl Harbor and the threat presented to the nation during World War II were very justifiable reasons to involve the nation in war against Japan and its allies. It retaliation, the U. S. attacked enemy troops and enemy lands. If the United States did not actively participate in neutralizing the enemies, then, it probably would have fallen under the control of foreign troops. On Japan’s side, it attacked the U. S. naval base because it wanted control of a particular route. Its reason for starting a fighting with the U. S. is not justifiable because it sought to destroy and take control of something that does not belong to them. The roots of jus ad bellum came from St. Thomas Aquinas’ writings, which dealt with the moral side of war. Hugo Grotius, a Dutch jurist and philosopher of the seventeenth century, identified three instances wherein war can be considered just. First, it has to done as self-defense. A state attacked by enemies should arm itself and ward off the attackers. Leaders of countries who do not challenge invading forces should be held morally responsible for the fate of their citizens. Those who easily succumb to the will of foreign troops do not remain faithful to their duties of protecting their nations’ commerce, sovereignty, and the life of their people. Second, war is permissible in order to restore what has been lost, which implies that lands or properties taken by force by a foreign army should be retrieved using warfare. And lastly, war can be made against another state to exact punishment. In the case of Germany and its allies during the Second World War, they received punishment when the allied forces attacked their countries in order to make them pay for having started the war. Notable people since ancient times have believed that war is just. According to Cicero, war should have a clear goal by determining who and when to fight the enemies. Immanuel Kant notes that war is an important element of humanity. Without it, Kant thinks that people won’t reach their perfect state. On another note, Jihad is ideally fought to expand and protect Islamic states. It has to be conducted in such a way that it won’t kill women and children, nor destroy residences. Some extremists have used the Jihad as a means to incite war versus Christians. In this sense, the Jihad postulated by Saddam Hussein was wrong because it resulted to indiscriminate killings. Just like the Jihad, Christians too have their own religious warfare against heretics, Muslims, and pagans, among others. These wars are called crusades, which aimed to defend Christian lands from getting conquered by foreign armies and to recover territories that have been conquered by non-Christians. To conclude, despite the loss of lives as a result of fighting in large scales, it’s unavoidable for men to engage in war due of differences in cultures, goals, and values.However, war should only happen as a last course to resolve conflicts. References Grotius, Hugo. On the Law of War and Peace De Jure Belli ac Pacis. 11 April 2008, http://www. constitution. org/gro/djbp_101. htm Maiese, Michelle. Jus Ad Bellum. June 2003. Beyond Intractability. org. 11 April 2008, http://www. beyondintractability. org/essay/jus_ad_bellum/ Why War Home Page. Kant, Hegel and Deleuze on War. 11 April 13, 2008, http://www. why-war. com/commentary/2004/12/kant_hegel_deleuze_war. html

Greek Art in Ancient Greece and Faraway Lands Essay

The classical period of Greece (490 – 323 B. C. ) saw the artists perfecting their style. Following Alexander’s conquests, ancient Greece entered the Hellenistic period (323 – 31 B. C. ) (â€Å"Timeline of Ancient Greece†). Of course, Alexander the Great was not the only god of the ancient Greek civilization. Ancient Greeks worshipped plenty of gods that were believed to have appeared to them in human form with extraordinary strength and beauty (â€Å"Culture†). Professor Harris describes Euhemerus as the philosopher responsible for presenting Greek myths as simple stories to his readers. Euhemerus’ interpretation of Greek mythology was considered radical in his times. It was he who wrote that Greek gods and goddesses were human beings to begin with. Because of their extraordinary feats or the cultural and/or social value that they added to life in ancient Greece, their ordinary humanity was turned into godhood in the minds of ancient Greeks (Harris). Thus, ancient Greek gods and goddesses were portrayed in painted scenes on stone, vases, and also with bronze and terracotta sculptures for the sake of remembrance. Although many of the ancient Greek temples honored multiple gods and goddesses, certain places showed greater reverence to a sole deity or a pair of gods, e. g. Olympia’s Zeus, and Eleusis’ Demeter and Persephone (â€Å"Culture†). For reasons described above, the ancient Greeks downplayed the divine aspects of their gods by giving them a typically human form, as the example of the Torso of Apollo reveals (See Appendix I). Made in 2nd century AD, the Torso of Apollo of marble shows young Apollo, â€Å"the Greek god of light, music, archery, healing, atonement, prophecy, and flocks and herds† (â€Å"Torso of Apollo†). The figure was popular with both Greeks and ancient Romans. It is an unclothed manifestation of perfection, splendor and courage with Apollo wearing a belt over one of his shoulders to which a case for holding arrows was fastened at his back (â€Å"Torso of Apollo†). By showing the god as distinctly human, the artist inspires into viewers the spirit to take Apollo for a courageous model and turn into heroes themselves. After all, Apollo was not only a gentle lover of the arts but also domineering to the extent that he was cruel to those who challenged his supremacy among ordinary mortals (Ingfei, 2002, p. 9; â€Å"Apollo†). What is more, he was intelligent and handsome enough to be taken as a model by the ancient Greeks. With the sun as his special symbol, Apollo did not only show physical courage but was also a supporter of intellectual pursuits (Leadbetter, 2004; Regula, 2009). He was known as the god of poetry, medicine, and intellectually enquiry to boot (Leadbetter). In other words, he was next to perfect. Athena Parthenos, too, was considered immaculate in ancient Greece. The Parthenon is a classical temple dedicated to the woman, considered the goddess of wisdom (See Appendix II). The temple was built between 447 – 432 B. C. on the Acropolis, which is in the capital city of ancient Greece, Athens. It has survived despite severe damage over the centuries (â€Å"Art,† 2008). Perikles, the famous politician of Athens, had championed the construction of the Parthenon (â€Å"The Parthenon†). Some of the architectural features of the temple have been described thus: †¦[R]ectangular floor plan with a series of low steps on every side, and a colonnade (8 x 17) of Doric columns extending around the periphery of the entire structure. Each entrance has an additional six columns in front of it. The larger of the two interior rooms, the naos, housed the cult statue. The smaller room (the opisthodomos) was used as a treasury. (â€Å"The Parthenon†) The temple was constructed with marble, and mainly represented the Doric order with features of the Ionic order incorporated in its sculptural program (Kerr, 1995). The Doric order gave Parthenon its series of ninety two metopes (with panels of sculptured reliefs depicting law and order and struggle); and triglyphs on its entablature. Additionally, the Doric order made the temple a peripteral, simple-looking structure with short and thick columns (â€Å"The Parthenon†). The â€Å"continuous sculpted frieze† of the Parthenon represents the Ionic order, however (â€Å"The Parthenon†). There are four tall and slim columns of the temple, too, that represent this architectural order which happens to support the opisthodomos’ roof at the Parthenon. The capitals or the columns’ tops that are built using the Ionic order have volutes, which are the names of the curlicues special to this order (â€Å"The Parthenon†). Above the metopes and triglyphs of the temple lie the pedimental sculptures, one of which shows the birth of Zeus – yet another god for the ancient Greeks (â€Å"The Parthenon†). The frieze of the temple, running â€Å"around the upper edge of the temple wall† and inside from the metopes and the triglyphs shows day to day life in ancient Greece, the rituals of the Greeks, processions, musicians, gods and goddesses, and much more (â€Å"The Parthenon†). Indeed, the place of the frieze in the sculptural program of the temple is unique, seeing as it does not only portray real life and beliefs of the ancient Greeks, but also gives the Parthenon a central place in the life of Athens. The temple was, after all, a place where religious festivals as well as sacrifices were held. Moreover, this temple gave Athena Parthenos a special place to stay for the protection and welfare of the Athenians (â€Å"The Parthenon: Religion, Art, and Politics†). Whether or not the ancient Greeks would consider it Athena Parthenos’ blessing that took ancient Greek art styles to faraway lands, the fact is that even the ancient art of the Nabataeans and the Arabs experienced the influence of Greek artists. Vries & Osinga (2005) state that â€Å"[t]he Nabataeans at their height spread as far north as Damascus, to the coast of the Mediterranean at Gaza in the east and to Madain Salih in the south. † But, the Nabataean kingdom came under Roman rule in the year 106 A. D. It became an Arabian province at the time (Vries & Osinga). The Nabataeans were caravan drivers on a large scale. Roman traders visited Petra even before the Nabataean kingdom was taken over by the Romans. These traders came to conclude transportation agreements with the Nabataeans. The latter traveled around the world with merchandise – â€Å"between the Red Sea and the Nile, and sometimes as far away as the Delta† (Sartre, Porter, & Rawlings, 2005, p. 268). Unsurprisingly, therefore, their temples expose a variety of influences on the hearts and minds of the Nabataeans (Vries & Osinga). Vries & Osinga write: The many structures are so diverse that it is difficult to categorize them, at least without oversimplifying or overlooking what may be important details. Philip Hammond, who excavated the Temple of the Winged Lions, concludes that it might be more faithful to the diversity of the temples to see them not as derivatives of Iranian temples, Roman temples or other, but to recognize the borrowing of constructional and decorative technique and to concentrate on why each was unique. (Vries & Oringa) Sartre, Porter & Rawlings write that Nabataeans were so influenced by Greek art – following the Roman invasion – that they spread that influence in many parts of Arabia. Nude heroes of the Greeks have been found in Arabia and believed to have been conveyed there by the Nabataeans (Sartre, Porter & Rawlings, p. 269). However, Vries & Oringa have uncovered Egyptian influence in the temples of Nabataeans to boot. Describing one of the most significant temples left by the Nabataeans, the authors state: [T]he Wadi Rum temple took its layout from Egyptian models, specifically the Egyptian Temple Dayr Chelouit. The only reference to the Roman world would be columns of the Wadi Rum Temple. Dharih might also be kin to the Egyptian Temple of Coptos, while the Qasr al-Bint and the Temple of the Winged Lions find construction parallels there also (Vries & Oringa). Then again, Greek and/or Roman influence seems to be most profound. Although temple plans of the Nabataeans do not appear typically Roman, decoration outside of the temples may be recognized as distinctly Roman and/or Hellenistic. As an example, the external decoration of Khasneh makes it appear as though it was built in Alexandria (Vries & Oringa). Even so, Vries & Oringa believe that the Nabataeans did not simply copy the designs that were handed down to them by Romans. Instead, they took influence in their stride, sometimes appropriating â€Å"the general structure,† but modifying and adapting it as time went on (Vries & Oringa). In other words, they were open to influence, but also believed in maintaining their local traditions. Taylor (2001) agrees with this view. In her book, Petra and the Lost Kingdom of the Nabataeans, she explains that the Nabataeans did not make copies as slaves would. Rather, Greek ideas were amazingly transformed by the Nabataeans into works of art keeping â€Å"a distinctively Nabataean flavor† (Taylor, p. 92). No wonder, Petra remains as an incomparable feast for the eyes for all lovers of art. Vries & Oringa write that the art of Nabataeans, in particular the sculptures they made, also changed from era to era; that is, even before the Romans came to rule the Nabataean kingdom, the Nabataeans went on altering their artistic style (Vries & Oringa). Perhaps their visits to foreign lands brought such changes to the art of the kingdom. But, once the Romans had arrived on the scene, the Nabataeans did not only borrow the artistic styles of the Greeks but also others’. The sculptures of deities in Tannur, for example, appear both Hellenistic and Oriental. The Nabataeans also seem to have been influenced by the Syrian artistic style, as revealed through sculptures at both Dharih and Tannur (Vries & Oringa). Although Hellenistic artistic style â€Å"of classical proportions† is most often cited as an influence on Nabataean art, there were plenty of sculptures made by the Nabataeans that did not appear Greek at all even though they were made while the Nabataeans were living under Roman rule (Vries & Oringa). Vries & Oringa cite â€Å"the simple standing block† as an example of such artwork. The fact that the Nabataeans maintained their local flavor in their artistic style shows that these people did not wholly lose their cultural identity at the time. Even the Romans may have delighted in the diversity revealed through Nabataean art, simply because the Nabataeans mingled with many peoples at the time. What is more, the adaptation of Greek art to new cultures must have been viewed as a triumph of ancient Greek artistic styles. After all, ancient Greek art continues to be celebrated around the world to this day. References Apollo. Retrieved Feb 27, 2009, from http://felc. gdufs. edu. cn/jth/myth/Greek%20Online/5Apollo. htm. Art. (2008). Ancient Greece. Retrieved Feb 27, 2009, from http://www. ancientgreece. com/s/Art/. Culture. Retrieved Feb 27, 2009, from http://www. crystalinks. com/greekculture. html. Harris, W. Euhemerus. Retrieved Feb 27, 2009, from http://community. middlebury. edu/~harris/SubIndex/greekmyth. html. Ingfei, C. (2002, Aug 2). The Sun also Heals; Some believe. International Herald Tribune. Kerr, M. (1995, Oct 23). â€Å"The Sole Witness†: The Periclean Parthenon. Retrieved Feb 27, 2009, from http://people. reed. edu/~mkerr/papers/Parth95. html. Leadbetter, R. (2004, Jan 31). Apollo. Encyclopedia Mythica. Retrieved Feb 27, 2009, from http://www. pantheon. org/articles/a/apollo. html. Sartre, M. , Porter, C. , & Rawlings, E. (2005). The Middle East under Rome. Cambridge, MA: Harvard University Press. Taylor, J. (2001). Petra and the Lost Kingdom of the Nabataeans. London: I. B. Tauris. Timeline of Ancient Greece. Retrieved Feb 27, 2009, from http://www. aspasiaproject. com/timeline. htm. The Parthenon. Retrieved Feb 27, 2009, from http://academic. reed. edu/humanities/110Tech/Parthenon. html. The Parthenon: Religion, Art, and Politics. Retrieved Feb 27, 2009, from http://employees. oneonta. edu/farberas/arth/ARTH200/politics/parthenon. html. Torso of Apollo. (2000). The Detroit Institute of Arts. Retrieved Feb 27, 2009, from http://www. cartage. org. lb/en/themes/arts/scultpureplastic/SculptureHistory/GloriousScul

Analysis Of The Rocking Horse Winner - 922 Words

In â€Å"The Rocking-Horse Winner,† the author, D.H. Lawrence, reveals the character of Paul through a series of events which result in his death. Upon first glance, Paul is presented as a young boy, unloved by his mother, who tragically dies trying to prove himself lucky to her. However, upon further inspection, Paul is actually a rather complex character. In order to understand why he dies and for what he dies, readers must examine how the narrator depicts Paul’s behavior and demeanor, particularly as seen in his obsession with gambling (in the form of horse races), his interactions with his mother, and his physical descriptions. Throughout the story, there is a main goal that Paul seems to be striving towards: to quiet the whisperings of the house. It is a continuous and unconscious whisper, â€Å"There must be more money† (101). The words seem to haunt not only the house, but also Paul as the story unravels. It becomes so intense that Paul, terrified, throws himself into horse racing and gambling. The horse races begin as a way for Paul to become â€Å"lucky,† but inevitably become a coping mechanism for the voices in his head, constantly whispering. He believes that if only he can win enough money, he will make them stop. However, this backfires as the more money Paul makes off of races, the worse the voices get. This creates a vicious cycle that Paul only escapes in death. The rocking-horse that he uses to meet these ends is particularly important to understanding the character ofShow MoreRelatedThe Rocking Horse Winner Literary Analysis728 Words   |  3 PagesThe Significance of The Rocking Horse Winner (An Analysis of Three Messages From Rocking Horse Winner By D. H Lawrence) D. H Lawrence was the author of The Rocking Horse Winner, which was one of his most famous stories, published in 1926. D.H Lawrence was intrigued with fate and destiny of life. The story was based around a young boy with intense amounts of determination because he felt he had to please his mother. D. H Lawrence expresses the conflict of economics and family, causing issues atRead MoreAnalysis Of The Rocking Horse Winner And The Lottery772 Words   |  4 PagesAn Analysis exploring the irony in â€Å"The â€Å"Rocking-Horse Winner† and â€Å"The â€Å"Lottery† Often times an author will use irony as a literally technique to throw a twist in his story, whereby allowing the outcome of it to be completely different from what the reader expected. In D.H. Lawrence’s â€Å"The Rocking-Horse Winner† and Shirley Jackson’s â€Å"The Lottery,† Mrs. Hutchinson and Paul, despite their motivation, are victims of misguided reasoning, resulting in the irony of each character’s demise. In fact, eachRead MoreCritical Analysis Of The Rocking Horse Winner1178 Words   |  5 PagesThree Messages From â€Å"The Rocking Horse Winner† ( A Critical Analysis of â€Å"The Rocking Horse Winner†) D.H Lawrence (1885-1930) achieved a generous amount of things during his days, and was known for his award winning stories, like for instance â€Å"The Rocking Horse Winner.† â€Å"D.H. Lawrence is regarded as one of the most influential writers of the 20th century† (Guy). Throughout this story in particular, there are many messages that are represented and reflect the way of life or in other wordsRead MoreLiterary Analysis Of The Rocking Horse Winner819 Words   |  4 PagesDaniel Moos ENGL 1302 Prof. Heflin 7/14/17 Analysis of â€Å"The Rocking-Horse Winner† In the short story â€Å"The Rocking-Horse Winner,† by D.H. Lawrence, the use of many literary elements creates an enticing and inspirational approach to how the story is told. These literary elements help to form the story throughout the beginning, middle, and end. The ones that mostly develop the story are point of view, tone and style, and symbol. The story begins in an omniscient point of view or third person to makeRead MoreThe Rocking Horse Winner Analysis742 Words   |  3 Pagesare seen as core parts of the human body â€Å" The eye is the lamp of the body† ( Matthew 6:22). In the Rocking-Horse Winner, special precedence is put on the eyes,as eyes are mentioned 21 times in the entire story. Eyes are distinguished as a core motif in The Rocking Horse Winner, as eyes represent the characters emotional state and physical state throughout the story. The Rocking Horse Winner is a story about a middle-class Englishwoman who feels that she has underperformed society’s expectationsRead MoreCritical Analysis : The Rocking Horse Winner827 Words   |  4 Pages Critical Analysis: The Rocking-Horse Winner The short story, â€Å"The Rocking-Horse Winner†, by D.H. Lawrence tells the story of young boy named Paul whose fortune turns out to be misfortune. Lawrence focus on the idea of parental love, what we need opposed to what we want, and the dangers of an obsession. Paul’s mother, Hester, firmly believes in the statement, If you re rich, you may lose your money. But if you re lucky, you will always get more money. (18) Paul’s obsessive need to earn moneyRead MoreThe Rocking Horse Winner Analysis956 Words   |  4 Pagesno time to rest. Tolerating days of labor to find happiness, but find yourself empty when you have nothing to show yourself for it. D.H. Lawrence demonstrates this perfectly in his short story by including foreshadowing and symbolism, â€Å"The Rocking Horse Winner,† D.H. Lawrence demonstrates that the greediness of wanting money leads to insanity and unhappiness. D.H. Lawrence, throughout the story teaches that the greed of wanting money leads to insanity and unhappiness by using foreshadowing. InRead MoreThe Rocking Horse Winner Character Analysis797 Words   |  4 PagesThe familiar theme in the two fictional stories, â€Å"The Rocking-Horse Winner,† by D.H. Lawrence, and â€Å"Dog,† by Richard Russo, is the parents’ motivation to achieve a greater source of income or popularity, which ultimately results in the neglection of the children, thus affecting the children’s own motivation to ‘win over’ their parents. Through the financial crisis of the family exemplified in â€Å"The Rocking-Horse Winner,† or simply through the negligible manner of the parents in â€Å"Dog†, readers canRead MoreA Critical Analysis of The Rocking-Horse Winner and The Destructors1240 Words   |  5 PagesA Critical Analysis of The Rocking-Horse Winner by D.H. Lawrence and The Destructors by Graham Greene In both stories, The Rocking-Horse Winner by D.H. Lawrence and The Destructors by Graham Greene we see the common theme of wanting to be envied by others because of what we have or can do. The need to do better, have prestige and more power than anyone else is a very common human conflict that is dealt with on all levels of humanity. The emotional environment that man growsRead MoreAnalysis Of The Poem Rocking Horse Winner 1702 Words   |  7 Pageslife, which locks us in a dark prison of expectations and the key to freedom gets thrown away. Living a life where you care so much about what others think of you is as if we are nothing but sheep being herded to the final slaughterhouse! In â€Å"Rocking Horse Winner†, the author D.H. Lawrence paints a portrait of how the mother Hester can never truly be satisfied with what she poseses since she is always worried about the status and ranking of her class. The most important concern to her is looking respectable